Writing an Effective Follow-Up Reminder Email

26 mai 2025

Learn how to write a clear, effective reminder following up email with examples, timing tips, and best practices to get faster responses.

80% of sales require five or more follow-ups after the first meeting. That kind of repeated effort isn’t limited to sales; it shows up in client work, internal operations, approvals, payments, and scheduling.

Reminder emails keep busy people informed about important dates, updates, and tasks, so nothing time-sensitive gets missed.

This guide shows exactly what to write in follow-up reminder emails, when to send them, and how to format them for fast results.

What is a Reminder Email?

A reminder email is a message sent to prompt someone to take an action they’ve delayed or forgotten. These emails help ensure tasks, responses, or scheduled events aren’t missed.

Common scenarios include following up on unanswered messages, confirming meetings, or prompting someone to complete a pending task.

There are two types of reminder emails. The first is sent before something happens—for example, a meeting reminder or an upcoming deadline. The second is sent after something should have happened but didn’t, such as no reply to a previous email or a missed deliverable.

What to Include in Your Reminder Email

A well-structured reminder email is easier to read and more likely to get a response. Despite differences in tone or timing, most follow a similar format that helps the recipient understand and act quickly.

The elements below form the foundation of a clear and effective reminder email:

  • Subject Line – Clearly indicate the purpose of the email, such as "Reminder: Submit Timesheet by Friday."

  • Salutation – Use the recipient’s name to keep it professional.

  • Message Context – Mention the earlier email, task, or meeting for reference.

  • Call to Action (CTA): State clearly and specifically what you need from them. For example, "Please confirm your attendance by Thursday" or "Kindly share the revised file by the end of the day."

  • Sign-Off – Close with a polite line and your name or email signature.

All five parts should work together to make your reminder easy to read and simple to act on.

Optimal Timing and Frequency

Timing can influence whether your reminder is opened or ignored. Send it too early, and it may feel premature. Wait too long, and the recipient might forget the context altogether.

  • Start with a 2–3 business day window after your original message. For payment reminders or time-sensitive tasks, sending one day after the deadline is usually acceptable.

  • If you still haven’t received a response, wait 4–5 business days before sending your second reminder. Adjust the tone slightly to reflect the follow-up.

  • A third and final reminder can be sent a week after the second, clearly stating urgency while remaining professional.

Avoid sending reminders daily or using identical wording each time. If you're unsure what time or day works best, test it. A/B testing different send times or days can help determine what earns the highest open or response rate. You can also research your recipient’s working hours or look at prior engagement data to guide your timing.

Struggling to track what’s still waiting for a reply? NewMail AI highlights unreplied threads, flags what needs your attention, and helps you follow up with auto-drafted messages that match your tone. No spreadsheets, no second-guessing.

Also Read: Tips for Prioritizing Emails and Managing Inbox

Reminder Email Best Practices

Follow these key practices to ensure your reminder emails are effective, well-received, and actionable:

  • Use a clear, direct subject line. State exactly what the reminder is about. Avoid vague titles like "Quick question" or "Just checking in."

  • Stick to one reminder at a time. Don’t overwhelm the recipient with multiple asks. One well-timed message is more likely to get a response.

  • Maintain a polite, understanding tone. Even if it’s urgent, keep the language respectful and calm.

  • Be friendly but direct. You’re asking someone to complete something they may have forgotten, so be tactful without softening the message.

  • Personalize where possible. A short reference to your last conversation or shared context adds relevance.

  • Offer help if it fits. If the task is complex or delayed, add: "Let me know if you have questions or need anything."

  • Make it easy to act. Provide all necessary links, deadlines, or documents so they don’t have to search.

  • Keep it short. Three to five sentences are usually enough. Clarity matters more than detail.

Automating follow-ups can save hours of manual tracking and resending. Learn how to set up mail automation and make it part of your daily workflow.

6 Common Email Reminder Mistakes and How to Avoid Them

These are the most frequent mistakes people make when sending reminder emails—and how to avoid them:

1. Being too vague

If your message lacks detail, it won’t jog the recipient’s memory. A vague reminder just creates more delay.

Be specific about what you're following up on—include task, time, and context.

2. Using buzzwords in the subject line

Overused terms like “Urgent,” “Touching base,” or “Important” can reduce credibility or trigger spam filters.

Use subject lines that clearly state the action or topic, such as “Reminder: Upload Signed Document by Friday.”

3. Giving no context to the email

Launching into the request without referencing earlier emails or conversations leaves the reader confused. Mention the previous email or situation in the first sentence.

4. Overusing reminders

Sending too many emails too frequently can annoy recipients and reduce effectiveness. Space follow-ups appropriately—one reminder, followed by a second or third if needed, spaced out by a few days.

5. Apologizing for the reminder

Saying “Sorry to follow up again” undermines your message. Stay polite and confident. A simple "Just checking in" or "Following up" is enough.

6. Writing long, cluttered messages

Dense paragraphs make it harder to identify the request. Use short paragraphs or bullets. Keep the email to 3–5 concise lines.

Most mistakes in reminder emails come down to timing, tone, or message clarity. NewMail AI solves all three by auto-drafting polite follow-ups, filtering non-priority threads, and showing you exactly what needs action. You’ll send better reminders with less effort.

10 Subject Lines for Gentle Reminder Email 

Use these sample subject lines to make your reminder emails polite, clear, and effective:

  1. Reminder: Action Needed on [Project/Task Name]

  2. Following Up on Our Conversation from [Date]

  3. Gentle Reminder: Response Needed by [Day/Date]

  4. Quick Nudge: [Task] Still Pending

  5. Just Checking In on [Previous Topic or Request]

  6. Friendly Reminder: [Upcoming Deadline or Event]

  7. Can You Confirm? [Meeting/Event Name]

  8. Final Reminder: [Deliverable or Decision]

  9. Follow-Up on [Previous Email or Message Topic]

  10. Reminder: Please Review [Document Name or Request]

10 Reminder Email Templates to Start With

Use these templates to follow up on key tasks, meetings, or decisions. Each one is structured to prompt a response while keeping the tone clear and professional.

1. Follow-Up After No Response

 Subject: Just Checking In on [Topic]
Hi [Name],
I wanted to follow up on my earlier message regarding [specific request or topic]. Let me know if you had a chance to review it or if you need any additional details from my side.
Best regards,
[Your Name]

2. Meeting Confirmation Reminder

 Subject: Reminder – Meeting Scheduled for [Date/Time]
Hi [Name],
Just a quick reminder about our meeting scheduled on [day] at [time]. If anything changes, feel free to suggest a new time. Looking forward to connecting.
Best,
[Your Name]

3. Deadline Coming Up

 Subject: Reminder: [Task or File] Due by [Date]
Hi [Name],
This is a friendly reminder that [task or deliverable] is due on [date]. Let me know if you need anything from my side to complete it on time.
Thanks,
[Your Name]

4. Waiting on Decision or Approval

Subject: Quick Follow-Up: Awaiting Your Go-Ahead on [Topic]
Hi [Name],
Just checking in to see if you’ve had a chance to review and approve [proposal/document/task]. Once I have your go-ahead, I’ll proceed with the next steps.
Warm regards,
[Your Name]

5. Payment Reminder

Subject: Reminder: Invoice #[Number] Due by [Date]
Hi [Name],
I hope this note finds you well. A quick reminder that invoice #[number] is due on [date]. Please let me know if you’ve already processed it or if there’s anything that needs clarification.
Best,
[Your Name]

6. Consultant Deliverable Reminder

Subject: Reminder: Review Needed for [Deliverable Name]
Hi [Name],
I wanted to remind you that [deliverable or document] is ready for your review. If it works for you, I’d appreciate any feedback by [day].
Regards,
[Your Name]

7. Final Follow-Up

Subject: Final Reminder: [Topic or Task]
Hi [Name],
Just wanted to follow up one last time regarding [topic]. If this is no longer a priority, feel free to let me know.
Best,
[Your Name]

8. Post-Meeting Task Reminder

Subject: Reminder: Action Item from [Meeting Name]
Hi [Name],
As discussed in our meeting on [date], this is a reminder to [task or next step]. Let me know once it’s done or if there’s anything blocking progress.
Thanks,
[Your Name]

9. Consultant to Client: Awaiting Feedback

 Subject: Waiting on Your Feedback – [Project Name]
Hi [Name],
Just reaching out to check if you had a chance to review [proposal/draft/idea] we discussed. Your feedback will help us finalize next steps.
Looking forward to hearing from you,
[Your Name]

10. Reminder for Document Submission

Subject: Reminder: Please Share [Document Name]
Hi [Name],
Just a quick reminder to send over [document name], which we’ll need to proceed with [process or decision]. Let me know if you need any clarification.
Kind regards,
[Your Name]

For more on crafting effective meeting reminders, see our guide: How to Set Up Effective Meeting Reminder Emails.

Best Tools to Automate Reminder Emails

Managing reminders manually wastes time and increases the risk of follow-ups slipping through the cracks. These tools help you automate, track, and improve your reminder emails with minimal effort:

1. Gmail Nudges

Gmail automatically resurfaces unanswered emails after a few days. This built-in feature is useful for solo professionals and consultants who want light automation without extra tools.

How to Enable or Disable Gmail Nudges

  1. Open Gmail

  2. Click the gear icon, then click “See all settings.”

  3. Navigate to the ‘General’ tab

  4. Scroll to the ‘Nudges’ section.

  5. Check or uncheck the boxes.
    You’ll see two options:

    • “Suggest emails to reply to” (Gmail will remind you to respond to old emails)

    • “Suggest emails to follow up on” (Gmail will prompt you to follow up on emails you sent)

  6. Save changes

2. NewMail AI – Your AI Inbox Assistant

NewMail AI is designed for leaders and business users who deal with high email volumes. It identifies follow-up needs, drafts reminder messages, and helps you prioritize what matters most.

Also Read: Top AI Email Assistants for Managing Your Inbox in 2025

3. CRM Tools 

If you manage leads, client projects, or ongoing campaigns, most modern CRMs offer built-in task reminders and email sequencing.

Never Miss a Follow-Up Again with NewMail AI

Sending reminder emails shouldn’t feel like a manual chore. NewMail AI helps leaders, consultants, and business owners stay ahead of follow-ups with tools that work silently in the background:

  • Smart Drafts:  Reminder emails are auto-drafted in your tone and context—so you’re not rewriting the same message five times a week.

  • Daily Briefings: Start each day with a snapshot of what’s waiting: unreplied emails, pending decisions, and meetings to confirm, all in one place.

  • Personalized Priority:  NewMail filters out cold threads and low-value CCs so you can focus only on what actually needs a follow-up.

  • Actionable Insights: Every open task, reply needed, or commitment made is tracked in a linked to-do list so no more missed actions or forgotten replies.

Try NewMail AI – Your AI Inbox Assistant

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Inscrivez-vous à notre newsletter pour rester informé des dernières fonctionnalités et annonces de produits. Vous pouvez vous désabonner à tout moment. Lisez notre politique de confidentialité pour en savoir plus.

Restez informé

Inscrivez-vous à notre newsletter pour rester informé des dernières fonctionnalités et annonces de produits. Vous pouvez vous désabonner à tout moment. Lisez notre politique de confidentialité pour en savoir plus.

Restez informé

Inscrivez-vous à notre newsletter pour rester informé des dernières fonctionnalités et annonces de produits. Vous pouvez vous désabonner à tout moment. Lisez notre politique de confidentialité pour en savoir plus.